“The most valuable capital of a national brand is the Vietnamese people” – Ms. Ton Nu Thi Ninh shared in the podcast of The Quoc Khanh Show
People are one of the dimensions that contribute to forming and building a national brand.
What makes a nation is its culture, and if culture wants to last, it must be created through generations. In particular, people are an important factor in maintaining, preserving and developing culture over time, thereby contributing to the formation and building of the national brand. That is what Ms. Ton Nu Thi Ninh – President of the HPDF Foundation shared in the episode “How does Vietnamese identity affect the national brand?” of Vietsuccess channel.